Ignite the heat of consumption and promote industrial innovation and upgrading ... As a new economic form, the "first-round economy" has recently become the focus of hot discussion in the market.Leading the consumption trend: the first-time economy leads the new consumption trend through the supply-side structural reform, satisfying consumers' pursuit of new things and high-quality life.Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.
In short, it is the products released for the first time, the new formats, new models, new services and new technologies introduced for the first time, including the first store economy that has attracted much attention in the market in recent years.Study times gave a more detailed explanation on "what is the first economy" in his previous article. The starting economy covers the whole chain development process from the first release of products or services, the first exhibition to the first landing of stores, the first establishment of R&D centers, and then the establishment of corporate headquarters.
However, the starting economy emphasizes the whole process of chain development, which not only brings short-term effects such as new product release activities and brand display to the city, but more importantly, it forms an industrial ecosystem around new products, new formats, new models, and the gathering of first stores and headquarters, and gradually builds a complete system network of new product research and development, release, display, promotion and sales.However, we should also clearly see that due to the influence of capital, technology and other factors, the initial economic development momentum in various regions is not strong, and innovation and individuality are insufficient. At the same time, the lack of relevant support policies leads to the fact that the initial economy has not yet played its due role in stimulating consumption potential and expanding consumption. In the future, it is necessary to continuously support qualified places to develop the first-round economy.Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.
Strategy guide
Strategy guide
Strategy guide
Strategy guide 12-14